Guidelines

It’s very important for us to maintain the quality of the content on the blog. Guest posts are no different.

Here’s what we look for in our posts:

• Relevant, well-researched posts on digital marketing topics
• Tutorials/how-to’s/case studies
• At least one actionable takeaway from each post
• Must be completely original content

FORMAT

• Casual yet knowledgable tone.
• Include the KD/search volume for the main keyword.
• All facts/stats must be backed up with a link to current research or a case study confirming it.
• Include at least 5-6 relevant images/screenshots (no stock photos) in the body of the post.
• Headlines must hook the readers (Copyblogger has great examples).
• Focus on staying at 4-5 sentences per paragraph (but not 1 sentence per paragraph).
• Minimum of 2,000 words per post. Kudos for 3,000+ words.